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Smart Growth for HVAC business owners

Smart Growth is our $497/month done-for-you plan: everything in Smart Business plus agreed services to keep your HVAC business active online. Smart Business includes your expanded website with up to five pages, CRM, reputation, social and booking tools, two-way SMS and automated follow-up. Normal Smart Growth setup is $750–$1,250 depending on the work. Our featured three-month prepaid package is $1,991 including $500 setup, plus one free month of AI SEO Boost access valued at $500. See the prepaid package → Compare all plans →

Created by Arlen Bento Jr. — 10+ Years Working With HVAC Companies.

Illustration of an HVAC business owner and technician reviewing plans beside a service van
Built around the real work of running an HVAC business.

SMART GROWTH · DONE FOR YOU

Your business needs
visibility.
You need your time back.

DONE-FOR-YOU GROWTH$497/month

Your business system.
With agreed work handled for you.

Talk about your business ↗

Normal setup: $750–$1,250. Featured prepaid package setup: $500.

Five areas of expertise, working together for your HVAC business: Google, social media, reviews, SEO and AI visibility.

01 / GOOGLE

Keep your Google presence active.

We manage your Google Business Profile, create posts, offers and FAQs, and keep your business information current.

02 / SOCIAL & VIDEO

Show customers what you do.

We create posts for Facebook, Instagram and X, plus videos you can share on YouTube. You provide business details and job photos or videos; we handle the content work.

03 / REVIEWS

Build trust with your customers.

We help you request more reviews, monitor and reply to reviews, and use your reviews in marketing content.

04 / SEO

Help more customers find your business.

We manage SEO for your 10 targeted keywords and track your Google Maps rankings with heat maps.

05 / AI VISIBILITY

Keep up with how people search.

We work on your visibility in major AI search and report on your progress. Search placement is not guaranteed.

You provide the inputs. We handle the agreed work.

You provide account access, business details, job photos and videos, and any approvals needed. Your system sends performance reports, Google Maps heat maps and website metrics, and prompts you when reviews or content assets are needed. We handle the marketing work described above, alongside your Smart Business system and website gallery updates. The $997/month Smart Growth + AI SEO option and advertising bundles remain separate upgrades; their additional scope is confirmed before you choose them. No rankings, leads or revenue are guaranteed.

Explore the HVAC Business Growth Blueprint, Smart Growth done-for-you services, and AI receptionists and assistants for HVAC businesses.

HVAC BUSINESS GROWTH BLUEPRINT

Your next stage.
One clear roadmap.

The complete digital guide: 12 modules, business worksheets, and your 90-day action plan.

$27 one timeGet the Blueprint — $27 ↗

SMART GROWTH · DONE FOR YOU

Let’s talk about your business.

MODULE 1, PAGE 4 · SAMPLE PAGE

Your business snapshot

Your business snapshot worksheet from the HVAC Business Growth Blueprint
Read page as text
HVAC Launcher - Florida HVAC Business Growth Blueprint
Module 1  |  4
1. YOUR REVENUE BASELINE
Start with the simplest question: how much business are you actually doing?
MEASURE
YOUR NUMBER
NOTES
Last 12 months revenue
$________________
Use one consistent accounting basis
Average monthly revenue
$________________
Annual revenue / 12
Best month revenue
$________________
Month: ______________
Slowest month revenue
$________________
Month: ______________
Current monthly overhead
$________________
Approximate if necessary
Current gross margin
________ %
If tracked
Current net profit margin
________ %
If tracked
Cash reserve
$________________
Months of overhead: ______
Do the Math
Average Monthly Revenue = Last 12 Months Revenue / 12
Example: A $600,000 HVAC company averages $50,000 per month on paper. But if July produces $90,000 and January
produces $25,000, the annual average does not describe the cash-flow problem. We need both numbers.
Seasonal Revenue Gap = Best Month Revenue - Slowest Month Revenue
My seasonal revenue gap: $________________
2. WHERE DOES YOUR REVENUE COME FROM?
A company can grow revenue while becoming less profitable. Your revenue mix matters. Estimate the percentage and
dollars generated by each engine.
REVENUE ENGINE
LAST 12 MONTHS
% OF REVENUE
OPPORTUNITY 1-5
Service & repair
$____________
______ %
_____
System replacements/installations
$____________
______ %
_____
Maintenance agreements/memberships
$____________
______ %
_____
Indoor air quality
$____________
______ %
_____
Ductwork / airflow
$____________
______ %
_____
Insulation / home performance
$____________
______ %
_____
Commercial accounts
$____________
______ %
_____
Other: __________________
$____________
______ %
_____
One page from the complete 12-module Blueprint.Get the full guide — $27 ↗

MODULE 6, PAGE 5 · SAMPLE PAGE

Build a stronger revenue floor

Build a stronger revenue floor worksheet from the HVAC Business Growth Blueprint
Read page as text
HVAC Launcher - Florida HVAC Business Growth Blueprint
Module 6  |  5
5. CONTROL UTILIZATION
Older systems and high-use households can create more service demand. That is why the plan should clearly define
included visits and what happens afterward.
Member Service Utilization Rate = Total Unscheduled Member Calls / Total Active Members
MEMBERSHIP KPI
CURRENT
TARGET
Active members
______
______
New members / month
______
______
Cancellations / month
______
______
Unscheduled member calls / month
______
______
Utilization rate
______ %
______ %
Monthly recurring revenue
$______
$______
FROM ARLEN
The membership should make the customer feel taken care of without teaching the customer that everything is free. I prefer
defined benefits because the homeowner understands the value and the contractor can model the cost.
6. SELL MEMBERSHIP THROUGH THE
CUSTOMER JOURNEY
MOMENT
MEMBERSHIP OPPORTUNITY
After a completed repair
Protect the system and create planned maintenance
During maintenance
Convert one-time maintenance into an ongoing relationship
After a replacement
Keep the new system and customer relationship maintained
After a positive review
Invite the happy customer into the preferred program
Database campaign
Offer past customers a reason to re-engage
Referral
Reward members/customers who introduce qualified new households
7. YOUR MEMBERSHIP TARGET
Current members: ______ 12-month target: ______ Gap: ______
Target monthly recurring revenue: $________________
Baseline monthly operating requirement: $________________
Target recurring revenue coverage ratio: ______ %
One page from the complete 12-module Blueprint.Get the full guide — $27 ↗

MODULE 12, PAGE 4 · SAMPLE PAGE

Turn your goals into action

Turn your goals into action worksheet from the HVAC Business Growth Blueprint
Read page as text
HVAC Launcher - Florida HVAC Business Growth Blueprint
Module 12  |  4
1. YOUR 13-WEEK HVAC SCORECARD
KPI
BASELINE
90-DAY TARGET
Leads
______
______
Calls booked
______
______
Service calls
______
______
Average ticket
$______
$______
Estimates
______
______
Close rate
____ %
____ %
Replacements
______
______
Memberships sold
______
______
Active members
______
______
Recurring revenue
$______
$______
Referral leads
______
______
New reviews
______
______
Revenue
$______
$______
Gross profit
$______
$______
Database revenue
$______
$______
2. PICK THE THREE BIG ROCKS
Priority #1: ____________________________________________________________________
Why it matters: __________________________________________________________________
90-day measurable outcome: _______________________________________________________
Priority #2: ____________________________________________________________________
Why it matters: __________________________________________________________________
90-day measurable outcome: _______________________________________________________
Priority #3: ____________________________________________________________________
Why it matters: __________________________________________________________________
90-day measurable outcome: _______________________________________________________
One page from the complete 12-module Blueprint.Get the full guide — $27 ↗